Minor Hotels will return to EPEX 2026 as a Silver Partner, strengthening its presence at the region’s leading MICE and destination events trade show with an expanded multi-property pavilion, hosted buyer programme and leadership participation.
The hospitality group will showcase six properties from across its portfolio alongside its Middle East & Africa Corporate Regional Office. Featured properties include Anantara The Palm Dubai Resort, Anantara Santorini Abu Dhabi Retreat, Anantara Al Jabal Al Akhdar Resort in Oman, The Royal Livingstone Victoria Falls Zambia Hotel by Anantara, Anantara Downtown Dubai Hotel, and a recently added Minor Hotels property in Turkey, making its EPEX debut.
As part of its participation, Minor Hotels will also bring a curated group of hosted buyers from key MICE source markets, supporting meaningful business meetings and networking opportunities throughout the event.
Beyond the exhibition floor, Amir Golbarg, Chief Operating Officer of Minor Hotels, will join the EPEX Leadership Forum, sharing insights on the future of hospitality, meetings and business events.
“Minor Hotels has been a valued partner of EPEX, and their return this year, with an expanded pavilion, hosted buyers and COO-level representation on our Leadership Forum, speaks volumes about the strength of this relationship and the quality of business that EPEX delivers. We are delighted to welcome them back.”
Karishma Hundalani
Head – Brand & Content
EPEX
“We are delighted to be returning to EPEX for a second consecutive year, reinforcing our commitment to one of the region’s leading platforms for connecting with MICE buyers, planners and industry partners. Developing business from the GCC and India remains a strategic priority for Minor Hotels, and EPEX provides a valuable forum for meaningful conversations and future business opportunities.”
Emma Ashworth
Regional Director of Sales – Middle East & Africa
Minor Hotels
The expanded participation reflects Minor Hotels’ continued focus on strengthening relationships with buyers across the GCC and India while showcasing its growing portfolio of luxury and lifestyle destinations to the global events industry.
